Google has launched its first-ever App Growth Lab in Pakistan, a four-month programme aimed at identifying high-potential app developers, studios, and companies that are looking to accelerate and grow their businesses.
The programme is designed to offer intensive education and support to app developers, who will be able to learn from Google experts in areas such as Ads, AdMob, Firebase, gTech, and Play as well as industry leaders.
The launch of the App Growth Lab programme follows the success of the Gaming Growth Lab in Pakistan last year. Google said the programme represents its commitment to help grow Pakistan’s app industry locally and globally. The programme will commence in June and run for four months. Interested organisations, app, and development studios may apply until May 22, 2023.
According to a report by Data Darbar, a private markets intelligence platform, Pakistan’s app industry witnessed a 35% growth in 2022 with 3.52 billion downloads. The App Growth Lab programme is based on four core pillars: Build, Develop, Launch, and Scale.
The ‘Build’ component of the programme is aimed at helping participants uncover the global app and gaming opportunity to understand different levers to set the all-around strategy for their company.
The ‘Develop’ component will bring a user-centric mindset to app and game product development and leverage best-in-class technology to set the app up for long-term success.
The ‘Launch’ component will help participants learn about strategies to win the launch, set up monetisation models, and maximise Google’s tools for data to achieve measurable growth.
Meanwhile, the ‘Scale’ component will provide participants with knowledge of opening their app to the world by leveraging market and platform diversification strategies.
Farhan S. Qureshi, Google’s Regional Director for Pakistan, Bangladesh, and Sri Lanka, said, “Through our ongoing efforts, we hope to support Pakistani developers in their pursuit of creating great applications for the world.”
Saad Hameed, CEO of Game District, shared that “The Gaming Growth Lab Pakistan 2022 was one of the most insightful programmes that we have attended so far in Game District. We have learned a lot of information covering all the domains of the mobile gaming industry, from basics to advance. We have optimised our games’ performance by implementing all the intuitive knowledge that we learned from this programme.”
WATCH: Meta’s AI-fuelled chatbots bring celebrities to your private conversations
Mark Zuckerberg, the CEO of Meta Platforms, has just dropped a bombshell of tech innovations set to change the way we interact with AI.
Among the highlights are smart glasses that redefine connectivity, AI-powered chatbots with celebrity personas, and an updated virtual reality headset.
Meta is at the forefront of the chatbot revolution, introducing a series of intelligent virtual assistants.
These chatbots are not your ordinary digital helpers. They come with distinct personalities and specialisations, offering more personalised and engaging interactions.
From settling arguments to providing holiday tips and cooking advice, Meta’s chatbots are designed to connect with users on a deeper level.
Meta’s Ray-Ban smart glasses
Shipping from October 17th at £299, the new generation of Meta’s Ray-Ban smart glasses is set to redefine how we experience reality.
These cutting-edge glasses incorporate a Meta AI assistant, enabling users to seamlessly stream their real-world experiences directly to Facebook and Instagram.
Gone are the days of mere photo capturing. These glasses deliver real-time immersion.
Quest 3: The ultimate mixed-reality experience
Meta’s Quest 3 headset, slated to be available from October 10th, takes mixed reality to new heights.
With a starting price of £500, it’s positioned as the best value in the VR industry, challenging Apple’s higher-priced Vision Pro headset.
Wearers can enjoy virtual experiences while maintaining a connection to the real world, thanks to a live video feed.
Meta also introduced generative AI into its arsenal. This AI innovation can generate both text responses and lifelike images, adding an exciting element of creativity to user interactions.
Zuckerberg’s presentation at the Meta Connect conference, the company’s first in-person event since the pandemic, showcased Meta’s commitment to making cutting-edge technology accessible and affordable to everyone.
By combining celebrity personas with AI chatbots and delivering immersive tech experiences, Meta is forging a path towards a more interactive and entertaining digital future.
WATCH: Google search engine shows off creative doodle to celebrate 25th anniversary
Over 25 years ago, a unique concept for an internet search engine that would classify and rank web pages was developed by two Stanford University students during a brainstorming session in their dorm.
BackRub, initially a startup, transformed into Google, a globally influential company with products like Gmail and Search used by billions, while its co-founders Larry Page and Sergey Brin ranked among the world’s richest people.
While Google Inc was incorporated on September 4, for more than a decade the company has celebrated its birthday on September 27 with unique doodles displayed on its search engine.
However, this year, Google Inc decided to take a “walk down memory lane” and showcased a series of creative different doodles, including doodles of previous logos, to mark this special occasion.
This year’s Google Doodle comes with a GIF that shows the term ‘Google’ going through a series of transformations before finally transforming to ‘G25gle’.
The tech giant said that it was using this day as a “time to reflect” while being oriented towards the future.
“Today’s Doodle celebrates Google’s 25th year. And while here at Google we’re oriented towards the future, birthdays can also be a time to reflect. Let’s take a walk down memory lane to learn how we were born 25 years ago,” Google wrote in its blog.
Google was founded by Sergey Brin and Larry Page in the late 90s, who met in Stanford University’s computer science program.
They shared a vision to make the World Wide Web more accessible, working tirelessly from their dorm rooms to develop a better search engine prototype.
“As they made meaningful progress on the project, they moved the operation to Google’s first office — a rented garage. On September 27, 1998, Google Inc was officially born,” according to the blog.
Furthermore, the company emphasised that much has changed since 1998, but also said that its mission has remained the same which is “to organise the world’s information and make it universally accessible and useful”.
Thanking users for “evolving with us over the past 25 years,” Google added, “We can’t wait to see where the future takes us, together”.
Google’s CEO, Sundar Pichai, celebrated the company’s birthday by reflecting on its journey in a note last month.
He looked back on the company’s role in technology transformation, and its future path while thanking users, employees, and partners for their contributions to Google’s success.
He also praised the constant innovation challenge and commended the dedication of past and present Googlers.
In his note, Pichai also noted the importance of innovation and adaptation, acknowledging that the once extraordinary technology quickly became ordinary as the boundaries continued to be pushed, NDTV reported.
Apple sends iPhone 12 update to French authorities to address radiation concerns
French authorities have received a software update from Apple for its iPhone 12 in response to concerns about radiation levels, according to a source at the French digital ministry.
The update is currently under review as a potential solution to the radiation issue. France had recently suspended the sale of iPhone 12 devices after tests revealed breaches of radiation exposure limits.
Apple had initially contested these findings, asserting that the iPhone 12 complied with global standards as certified by multiple international bodies. However, the company later decided to issue a software update to align with the testing methods used in France.
Apple’s decision to provide the software update came after France threatened to seek a product recall if the company did not take action. The update aims to address the specific concerns raised by French authorities regarding radiation levels.
While the World Health Organization has not established adverse health effects caused by mobile phones, the radiation warning in France was based on test results that differed from those conducted in other countries. Industry experts have emphasised that there are no safety risks, as regulatory limits are set well below levels associated with harm.
The software update for the iPhone 12 is a routine measure taken by Apple to address specific issues or improve device performance. It is part of the company’s ongoing commitment to providing software updates for its products. Apple users typically receive notifications for eligible software updates, which they can then install.
French authorities and regulators in other countries are closely monitoring the situation, and Italian authorities are awaiting the outcome of France’s deliberations before making a decision.
The software update is expected to bring the iPhone 12 into compliance with the radiation exposure limits specified by French testing methods. Apple has not issued an official statement regarding the update at the time of this report.
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